Unveiling 5 Bold Startups Making Waves with Super Bowl Ads This Year!

"5 Bold Startups Making a Splash with Super Bowl Ads!"

The Super Bowl features the Eagles vs. Chiefs, with notable ads from startups like Ramp, OpenAI, Hims & Hers, Poppi, and Papaya Global.

Sophia Clarke9 February 2025Last Update : 2 days ago

Super Bowl, ads, startups, venture capital

techcrunch.com

Super Bowl weekend is finally here, with the Philadelphia Eagles facing off against the Kansas City Chiefs. While many fans are excited about the game, others eagerly await the halftime show and the iconic commercials. What will this year’s ads reveal about the brands we love?

6 Key Takeaways

Super Bowl features Eagles vs. Chiefs matchup
Startups invest in Super Bowl advertising
Marketing strategy can enhance brand image
Ramp's ad stars Saquon Barkley
OpenAI makes Super Bowl ad debut
Hims & Hers faces FDA investigation

Fast Answer: This year’s Super Bowl will feature several startups making their ad debuts, including Ramp, OpenAI, and Hims & Hers. These companies are taking a bold step to reach millions of viewers, showcasing their innovative products and services. Will their strategies pay off?

Exciting Startups Taking Center Stage at the Super Bowl This Year

Have you ever wondered why startups spend millions on Super Bowl ads? This year, several ambitious companies are seizing the opportunity to showcase their brands during the biggest sporting event in the U.S. With millions tuning in, these ads could make a significant impact. But will they capture the audience’s attention?

Success! Startups are using Super Bowl ads to elevate their brand presence. This strategy can help them stand out in a crowded market, especially in the U.S. where competition is fierce.

Innovative Startups Making Their Super Bowl Ad Debut

Among the startups making waves this Super Bowl are:

Ramp: Featuring NFL star Saquon Barkley, this fintech company aims to simplify expense management.
OpenAI: The AI powerhouse will showcase its first-ever TV ad, highlighting its cutting-edge technology.
Hims & Hers: This telehealth company’s provocative ad critiques traditional weight-loss drugs.
Poppi: Their second Super Bowl ad explores the guilt of drinking soda, aiming to connect with health-conscious viewers.
Papaya Global: Returning for its second year, this company focuses on the complexities of global payroll.

Ramp: A Star-Studded Ad Featuring Saquon Barkley

Ramp is making a splash with its first Super Bowl ad starring Saquon Barkley. The 15-second spot humorously depicts Barkley overwhelmed by expense reports. This quick turnaround from concept to completion showcases Ramp’s agility and creativity in the fintech space.

OpenAI’s Bold Move into Super Bowl Advertising

OpenAI is set to make a significant impact with its first-ever Super Bowl ad. While details remain under wraps, the ad is expected to emphasize the company’s innovative approach to artificial intelligence. As competition heats up in the AI sector, this move positions OpenAI as a key player in the tech landscape.

Hims & Hers: Provocative Messaging in Telehealth

Hims & Hers is stirring conversation with its provocative Super Bowl ad, which critiques traditional weight-loss medications. This bold strategy aims to capture attention and spark discussion about health and wellness, making it a standout in this year’s lineup.

As the Super Bowl approaches, the excitement around these startup ads continues to grow. Will they successfully capture the audience’s attention and elevate their brands? Only time will tell!