The 2025 Easter fair in Belgium brought excitement to the Grote Markt and its surroundings, with most stalls clustered closely together. Traditionally, the Broeltorens parking area remains empty of fair vendors, but due to high demand this year, local authorities renegotiated with residents to allow stalls there. This took place around the date 2025-05-05 18:07:00, marking a unique moment for the event’s layout.
- Paasfoor kramen stonden dicht bij Grote Markt
- Parking Broeltorens afgezonderd, 10 minuten lopen
- Onderhandeld met buurtbewoners voor extra kramen
- Foorkramers klagen over slechte bewegwijzering
- Schepen wijst op LED-borden als oplossing
- Kramen in parking verdienen ondanks mindere bezoekers
Despite these efforts, some fairground vendors expressed disappointment after the event. They claimed that poor signage to the Broeltorens parking led to fewer visitors than expected. This raises the question: how can event organisers better guide crowds in future fairs? And is the current signage strategy effective enough for large-scale events?
Such concerns spark a debate about the balance between location convenience and visitor access, leading to a deeper look at the fair’s organisation and communication strategies.
Why did the signage fall short despite LED boards directing visitors? Could improved communication have boosted attendance at the Broeltorens site? These questions highlight key challenges for event planning:
- LED boards were used to indicate the festive zone and parking location.
- Vendors felt the path to the parking was not clearly marked.
- The city believes hosting vendors at Broeltorens still benefits their earnings.
- Balancing resident concerns with event expansion remains complex.
Looking ahead, Kortrijk’s event planners may need to rethink signage and communication strategies to ensure all fair areas attract visitors equally. Could digital apps or more visible markers provide a solution? The success of future fairs depends on answering these questions effectively.
