Temu’s Chinese Owner Faces Profit Plunge Amid Tariff War Turmoil and Challenges

"Temu's Owner Struggles with Profit Drop Amid Tariff Challenges"

PDD Holdings, owner of Temu, reported a nearly 50% profit drop, impacted by Trump's trade policies and competition in China, leading to a 13% share decline.
Rachel Patel28 May 2025Last Update :
Temu's Chinese owner sees profits plunge as tariff war bites
www.bbc.com

PDD Holdings, the Chinese owner of online shopping platform Temu, is facing significant challenges as it reported a near 50% drop in profit. This downturn comes amid the backdrop of US President Donald Trump’s trade policies, which have further complicated its operations both domestically and internationally.

6 Key Takeaways
  • PDD Holdings profits dropped nearly 50%.
  • US shares fell over 13% on Tuesday.
  • Profit for Q1 was 14.74bn yuan.
  • Trump administration ended "de minimis" exemption.
  • PDD faces price war with Alibaba, JD.com.
  • Weak consumer spending affects PDD in China.

On May 28, 2025, PDD Holdings announced that its profits for the first quarter fell to 14.74 billion yuan ($2.05 billion, £1.5 billion). Following this revelation, US-listed shares of the e-commerce giant plummeted by more than 13%, reflecting investor concerns over its future performance.

The recent termination of the “de minimis” exemption by the Trump administration, which previously allowed parcels worth less than $800 (£593) to enter the US duty-free, has added to PDD’s woes. Compounding this, the company is embroiled in a fierce price war with rivals such as Alibaba and JD.com, all while grappling with weak consumer spending in China.

Fast Answer: PDD Holdings’ profit drop highlights the impact of US trade policies on global e-commerce, affecting markets and consumers worldwide.

This situation raises critical questions about the future of international trade and e-commerce. How will these policies reshape the competitive landscape? And what does this mean for consumers seeking affordable goods?

  • The US trade policies could lead to increased prices for consumers.
  • Chinese e-commerce giants may face intensified competition and market pressure.
  • Global supply chains could be disrupted as companies adjust to new tariffs.
  • Investors may seek alternative markets amid rising uncertainties.
The recent profit decline at PDD Holdings signals potential instability in the global e-commerce market, prompting stakeholders to reassess their strategies.

As we look ahead, businesses must navigate these turbulent waters carefully. Will e-commerce giants adapt to the changing landscape, or will they falter under pressure? The coming months will be crucial for their survival and growth.

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