Instagram has made a significant update that enhances how users share their photos. The platform now supports a 3:4 aspect ratio, allowing images to appear just as they were shot. This change, announced by Instagram head Adam Mosseri on Threads, comes as a response to the fact that “almost every phone camera defaults to” this format, making it more user-friendly.
- Instagram now supports 3:4 aspect ratio photos.
- Photos appear as originally shot by users.
- Change applies to single uploads and carousels.
- Users can still post square or 4:5 photos.
- Profile grids now feature rectangular images.
- Most uploads are vertical in orientation.
As of May 29, 2025, users can upload images in 3:4 without cropping, a feature that improves visibility for both single-photo uploads and carousels. Previously, Instagram allowed a rectangular 4:5 aspect ratio, but the new option ensures that photos maintain their original composition. This update follows Instagram’s earlier shift to rectangular profile grids, reflecting a broader trend toward vertical content.
This update raises an important question: how will this shift impact user engagement on the platform? With more users opting for vertical content, Instagram is likely to see increased interaction and creativity among its community.
- Improved photo quality and representation for users worldwide.
- Encouragement for content creators to experiment with new formats.
- Potential increase in user engagement and interaction rates.
As Instagram continues to adapt to user needs, creators should explore these new options to enhance their storytelling and engagement. Are you ready to take advantage of this new feature?
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