Apple’s recent announcements at WWDC previewed exciting new features across its operating systems, but the term “sherlocking” has emerged as a concern for third-party developers. This phenomenon occurs when Apple introduces functionalities that overlap with existing apps, effectively sidelining those developers. On 2025-06-11 18:14:00, Apple showcased how its new features might impact the app ecosystem.
- Apple introduces new features at WWDC.
- "Sherlocking" refers to Apple copying apps.
- Enhanced Spotlight sherlocks Raycast and Launch Bar.
- Call Assist competes with Robokiller and Truecaller.
- Parcel Tracking in Wallet targets tracking apps.
- Local Capture for iPad sherlocks Riverside app.
The latest updates in iOS 26, iPadOS 26, macOS 26, and watchOS 26 include enhancements that could potentially replace popular third-party applications. As Apple integrates these capabilities, developers are left to navigate a challenging landscape.
This raises an important question: how will developers adapt to these changes? As Apple continues to innovate, third-party developers must find ways to differentiate their offerings. Key implications include:
- Increased competition for app developers worldwide.
- Potential innovation stagnation as Apple monopolizes certain functionalities.
- Developers may need to pivot to unique features to survive.
- Users might benefit from improved integrated features, but at what cost?
As Apple continues to evolve its software, developers and users alike should stay informed. Will third-party apps find ways to thrive alongside these new features? The future of app development may hinge on their creativity and resilience.