The Wanamaker Organ at the former Macy’s store in Philadelphia will roar once again, reviving cherished holiday traditions that have delighted families for decades. On July 25, 2025, two exciting initiatives were announced to breathe life back into the iconic retail space, ensuring that the beloved Christmas light show and Dickens Village will return this holiday season.
- Wanamaker Organ to be reactivated at Macy’s
- Holiday attractions revived for community enjoyment
- Fundraising campaign aims for $350,000 goal
- Economic impact of holiday traditions significant
- "Pipe Up!" series to feature local performances
- Wanamaker Building's historical significance highlighted
Kathryn Ott Lovell, CEO of the Philadelphia Visitor Center, revealed that over $200,000 has already been raised towards a $350,000 goal to fund these attractions, which are vital to the city’s cultural identity. The upcoming “Pipe Up!” series by Opera Philadelphia will also feature events from September through December, enhancing the festive atmosphere.
As Philadelphia reactivates these cherished attractions, one must consider the broader implications. How do holiday traditions impact local economies? And what does this revival mean for community spirit? The return of these events promises to:
- Attract over 400,000 visitors, half from outside Philadelphia.
- Generate an estimated $31.7 million in economic impact.
- Support local jobs and small businesses.
As the holiday season approaches, Philadelphians and visitors alike can look forward to a festive experience that not only celebrates tradition but also strengthens the community. Let’s support these initiatives and keep the holiday spirit alive!