Hisense is the second-best-selling TV brand globally, trailing only Samsung. The company entered the U.S. market relatively recently and gained traction with its 4K ULED H10 series in 2015, offering budget-friendly TVs like the Hisense U8QG.
Hisense TVs are produced by Hisense Group, a Chinese multinational company. Hisense has expanded through acquisitions, including Sharp in 2015 and a 95% stake in Toshiba’s television unit in 2017.
Hisense’s popularity is attributed to its fair price-to-quality ratio and partnerships in the sports industry, sponsoring events like UEFA Euro 2016 and the FIFA Club World Cup.
Who makes Hisense TVs?
Hisense Group, under the presidency of Fisher Yu, manufactures Hisense TVs. The company owns various brands through acquisitions, allowing it to sell products under different names.
Hisense is rapidly expanding its market presence and brand recognition through strategic partnerships and sponsorships.
Where are Hisense TVs manufactured?
Hisense was founded in Qingdao, China, and has established manufacturing plants globally. Its first overseas facility opened in South Africa in 1996, catering initially to the African market.
In the U.S., Hisense operates a subsidiary in Georgia and a research and development center in Illinois. Most TVs and components are manufactured in China, Slovenia, and the Czech Republic.
Hisense produces the majority of its TV components, which contributes to its budget-friendly pricing strategy.