Taco Bell Parent Supercharges AI Innovation with Nvidia for Unmatched Fast-Food Experience

On March 18, 2025, Yum! Brands announced a partnership with Nvidia to enhance artificial intelligence (AI) technologies across its restaurant brands, including KFC, Taco Bell, Pizza Hut, and Habit Burger. This collaboration aims to scale Yum! Brands’ proprietary AI-driven platform, Byte by Yum!, to improve customer and operational experiences.

The partnership between Yum! Brands and Nvidia will focus on implementing AI solutions that streamline operations and enhance customer service. The AI technologies will include voice-automated order-taking systems for drive-thrus and call centers, computer vision for optimizing efficiency, and analytics for assessing restaurant performance. Yum! Brands has already tested several AI solutions in select Taco Bell and Pizza Hut locations, leading to plans for a broader rollout.

Key details of the partnership include:

• Deployment of AI technologies at KFC, Taco Bell, Pizza Hut, and Habit Burger.
• Plans to expand AI solutions to 500 locations in the second quarter of 2025.
• Previous success with AI-driven voice systems, processing over 2 million orders in Taco Bell stores.

Yum! Brands’ Byte by Yum! platform is currently in use at 25,000 international locations, with ambitions for further global expansion. The company aims to integrate advanced AI models using Nvidia’s software, which is expected to enhance real-time intelligence and operational efficiency in the restaurant sector.

This partnership marks a significant step for Yum! Brands in leveraging AI to improve service delivery and operational management. With ongoing expansions and successful pilot programs, the collaboration with Nvidia is poised to redefine how fast-food restaurants operate and interact with customers.